Bobcat Company Advances Automated Operations with Autonomous Mower

Published on October 17, 2022

Bobcat Company, a leader in the global compact equipment industry, is accelerating its innovations in the landscaping and grounds maintenance industries with the announcement of its new autonomous mowing system. The company is also announcing the advancement of its autonomous technology and operations through a strategic investment in Greenzie, an industry-leading autonomous software company for commercial lawn mowers and outdoor power equipment.

Investment in software company, Greenzie, to complement Bobcat’s own technology initiatives and accelerate innovations forward  

WEST FARGO, N.D. (Oct. 17, 2022) Bobcat Company, a leader in the global compact equipment industry, is accelerating its innovations in the landscaping and grounds maintenance industries with the announcement of its new autonomous mowing system. The company is also announcing the advancement of its autonomous technology and operations through a strategic investment in Greenzie, an industry-leading autonomous software company for commercial lawn mowers and outdoor power equipment.

“Innovation is part of the Bobcat DNA. We invented the compact equipment industry more than 60 years ago, and we continue to reimagine the future of the industry today,” said Joel Honeyman, vice president of global innovation for Bobcat Company. “Through this investment with Greenzie, we can accelerate our development of operator-assisted and automated solutions to help our customers be more productive on the jobsite or their backyard.”

The collaboration supports Bobcat’s introduction of its new autonomous, zero-turn mower, which offers game-changing efficiency and productivity by completing repetitive mowing tasks without the need for an onboard operator. 

Designed to operate with software developed by Greenzie, the Bobcat autonomous mower has a ride-and-repeat feature, where operators can plot a course and mark areas for the mower to avoid during autonomous operations. Able to detect objects, known or unknown, the zero-turn mower travels its prescribed path while the operator can take on other tasks and maximize their jobsite efficiency. The machine utilizes mapping to execute an exact route that can be repeated; all of which can be managed or edited on a simple smartphone app. 

Through this investment, Bobcat and Greenzie will join forces to accelerate Bobcat’s development of the autonomous capabilities and solutions across its product line-up.

"We are thrilled to close our largest investment round to date with a strategic investment by an industry leader like Bobcat," said Charles Brian Quinn (CBQ), co-founder and CEO of Greenzie. "Our customers are desperate for solutions that help them overcome their biggest challenge: labor shortages. Our software helps crews be more productive, and will run on reliable, rugged Bobcat equipment they trust."

The autonomous mower will make its North American debut at Equip Exposition in Louisville, Kentucky. Demos will be held in Bobcat’s outdoor booth, 7506D.

The mower will have a limited launch in late 2023 with more details forthcoming.

Learn more about how Bobcat is transforming the industry.

About Bobcat Company 
Since 1958, Bobcat Company has been empowering people to accomplish more. As a leading global manufacturer of compact equipment, Bobcat has a proud legacy of innovation and a reputation based on delivering smart solutions to customers’ toughest challenges. Backed by the support of a worldwide network of independent dealers and distributors, Bobcat offers an extensive line of compact equipment, including loaders, excavators, compact tractors, utility products, telehandlers, mowers, attachments, implements, parts and services. Headquartered in West Fargo, North Dakota, Bobcat continues to lead the industry, all while helping people succeed and build stronger communities and a better tomorrow. For more information, visit www.Bobcat.com.  

About Greenzie
Greenzie is a startup based in Atlanta, GA, driven by the mission of freeing humans from repetitive outdoor labor. Greenzie builds software for autonomous robotic commercial lawn mowers. The Greenzie Robotic Ready™ program gives manufacturers the ability to upfit mowers with soon to be industry-standard autonomous mowing functionality.

ProMat 2023: Forklifts Lineup & Hydrogen Fuel Cell Forklift A rebranded D70S forklift in Bobcat trade dress.
ProMat 2023: Forklifts Lineup & Hydrogen Fuel Cell Forklift
Doosan Bobcat is showcasing the future of its material handling equipment lineup at ProMat 2023 in Chicago, March 20-23, 2023 with the forklift model families.
Unveiling of Bobcat S7X and RogueX at CONEXPO/CON-AGG 2023 The all-electric Bobcat RogueX is a one-of-a-kind conceptual machine with autonomous operation functionality and both vertical-path and radial-path lift capabilities.
Unveiling of Bobcat S7X and RogueX at CONEXPO/CON-AGG 2023
Bobcat advances industry innovation with unveiling of the Bobcat S7X world’s first all-electric skid-steer loader and Bobcat RogueX new concept track loader at CONEXPO-CON/AGG 2023.
Doosan Bobcat Announces Transition: DPP, DIA & DIV Doosan Industrial Vehicle forklift in rebranded Bobcat trade dress
Doosan Bobcat Announces Transition: DPP, DIA & DIV
Doosan Bobcat announces the transition of Doosan Portable Power (DPP), Doosan Industrial Air (DIA) and Doosan Industrial Vehicle (DIV) to the Bobcat Brand lineup.
Bobcat Forging the Future of Compact Equipment at CONEXPO-CON/AGG 2023 The Bobcat T7X compact track loader drops rocks from its bucket into a pile. 
Bobcat Forging the Future of Compact Equipment at CONEXPO-CON/AGG 2023
Bobcat is forging the future of compact equipment at CONEXPO-CON/AGG 2023 in Las Vegas, NV with showcasing electrification, autonomous operation and technology.
Bobcat Robust Lineup Unveiling at CONEXPO 2023 A rendering of the Bobcat ConExpo 2023 booth.
Bobcat Robust Lineup Unveiling at CONEXPO 2023
Bobcat (65th anniversary) is showcasing its most robust lineup ever at CONEXPO-CON/AGG 2023 in Las Vegas, NV. New innovations, technologies, equipment, expertise and more.
Agtonomy Partnership to Advance Agriculture Innovation Agtonomy logo
Agtonomy Partnership to Advance Agriculture Innovation
Bobcat partnership with Agtonomy is to advance productivity and performance in the agriculture industry with new innovations to Bobcat equipment. Learn more.
$9.3 Million Investment in Automated Press System Bobcat Gwinner Factory
$9.3 Million Investment in Automated Press System
Bobcat completed a $9.3 million investment in punch press automation and press technology for improved efficiency at its manufacturing facility in Gwinner, ND.
New Aftermarket Parts Distribution Center Opens in Atlanta, GA Bobcat Atlanta Aftermarket Parts Distribution Center building exterior and signage.
New Aftermarket Parts Distribution Center Opens in Atlanta, GA
Bobcat Company has expanded its nationwide aftermarket parts distribution center (PDC) network with the opening of a new, 396,000-square-foot facility in Atlanta, GA.
World of Concrete 2023 – New Products & Innovations The Bobcat T86 compact track loader prepares a pathway with the super flow planer attachment.
World of Concrete 2023 – New Products & Innovations
At World of Concrete 2023, Bobcat Company showcased its latest product lineup from light compaction to our most powerful loader yet, the T86 compact track loader.
Bobcat Introduces TL519 Telehandler Bobcat introduces its all-new TL519 telehandler, the most compact telehandler in its current lineup.
Bobcat Introduces TL519 Telehandler
Bobcat introduces the all-new most compact TL519 telehandler at just 6-feet wide with powerful performance and enhanced maneuverability, is ideal for any jobsite.